Enshittification, Explained With Hotdogs

The rise of Frank’s Franks

J.J. Pryor

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Enshittification explained with a hotdog stand
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The aroma of street food mingled with the scent of urban adventure. A new hotdog stand sprang into existence with the subtlety of a redneck at midnight on the fourth of July.

This was Frank’s Franks!

And at its helm was Frank — a man as eccentric as he was eloquent.

With a voice that could sell sun-tanning oil to a vampire, Frank promised to transform the humble hotdog into a beacon of culinary delight and community spirit. His vision was nothing short of revolutionary. His goals loftier than a kite in a hurricane.

Frank was, without a doubt, the Sultan of sausages.

Frank’s Franks burst onto the scene with an audacious strategy:

Free hotdogs for everybody!

The news spread faster than a cat with tail on fire. All it took was just one scrumptious bite of those delicious dogs, and customers were hooked.

A hotdog billboard with a cartoon cat and its tail on fire
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They told their friends — statistically, around 11 each — who then told their friends, who then told their friends, and so on.

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J.J. Pryor
J.J. Pryor

Written by J.J. Pryor

3.01 Mil reads | Ex-pat | Ex-Head Product | Ex-cuse Me | PB&T creator | Top 100 Writer | jjpryor.substack.com